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New York Fashion Week

Peak Performance

Accelerated by the pandemic alongside environmental aggressors, this story paves the way for hard-working apparel that explores the fusion of performance and protection. Encouraged by a deeper appreciation of hyper-functional items and problem-solving design, active-inspired silhouettes are being upspecced via defensive qualities, modular design and technical trims. ((Worth noting that I still work with Nobis Canadian Outerwear))

Pop Punk

New on our radar, a pop-punk revival is fast-tracking. We’re seeing brands and influencers leaning into a moody take mid-2000s fashion, resulting in an anarchically fun theme that feels decidedly fresh this season. Centring on liberation and rebellion, think tartans, off-beat doodle prints, eye-catching hardware and grungy footwear

Comfy Party

After months spent in lockdown, we’re tracking how consumers are navigating new ways of dressing up whilst still retaining that all-important comfort factor. A key story for the youth market, this hi-lo evolution of party-dressing is all about harnessing above-the-keyboard-dressing by styling statement tops that optimise virtual visibility with a cosy bottom half, resulting in the perfect couch-to-bar aesthetic

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